Newcastle Jets CEO Lawrie McKinna will be speaking at the Women in Sport Summit next month about what he has done with the W-League side at the club.
"I think the success of being at No.2 for the W-League that instead of having the doubleheaders, we would prefer more standalone games but that's also coming from the girls.
"The girls are more keen to play games at No.2 and have their own identity, which we totally agree with and support," McKinna said.
While NNSW Football have handed back the reigns to the Jets, they are still ever-present in helping out the W-League players including finding vehicles for international players and giving sponsorship.
But one of their contributions last season along with the Council and Greater Bank was getting Matildas midfielder Emily van Egmond back to the club. She was the first player the Jets have ever paid a transfer fee for.
"We basically had to buy her out of contract in Germany," McKinna said.
It was a momentous occasion for the Jets and fans as van Egmond, who is a W-League foundation player, had left the club in 2014 to pursue her football overseas.
However, the Jets have also been leading the way in integration with their women's and men's teams away from the field. So with season 11 of the W-League coming up in October, the club want to continue their 'one club' motto by including the players in promotions or functions the club is involved in, the same as last season.
Not only this but after the success of the A-League teams friendly with the Football Mid North Coast Select in Port Macquarie in mid-July, the Jets want to do this with their women's and Youth teams.
The club are planning on taking the W-League players, well the 12 players available, along with players from the Newcastle Jet academy Premier League side and Youth team up the coast to play a Premier League Select side from the Mid-North Coast.
"We plan to go up there around finals time to promote women's football and the youth boys as well," McKinna said.
Overall, the departing message from McKinna does really sum up what the Jets are doing as a club.
"It's just what we do, we look at things slightly different to the way other clubs do but we don't really care, we just want to do the right thing," he said.
The Women in Sports Summit will take place at the MCG in Melbourne between August 21 and 23. The summit highlights the key areas where female audiences, athletes, and executives are growing and changing the business of sport.
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