Matildas forward Sam Kerr became the first W-League marquee after re-committing to Perth Glory for another season.
Up until then, the marquee fund has been reserved for A-League clubs with the likes of Sydney FC, Melbourne City and Melbourne Victory taking a dip into the fund for Tim Cahill and Keisuke Honda.
The announcement also opened the door to future use of the fund for W-League players.
"I think it is just the start and I think it would be awesome if every club had one," Kerr told Fox Sports after the announcement.
"I think if we were to host something like the World Cup and be able to promote things in our league where others aren't then that will be a huge step for women's football not just in Australia but around the world."
The 25-year-old turndown two of the biggest clubs in the world in Barcelona and Chelsea to come back to Australia.